Starting A Handyman Business in Australia

August 10, 2023
Dan Roggenkamp

Planning to start your very own handyman business in Australia? Good on you! Here are several things you must know first. 

As a handyman, you'll have the perfect chance to display your technical skills, excellent customer service chops and have the freedom of being your own boss. Sounds like a dream, right?

Well, there's more! Handyman businesses come with incredible benefits like low expenses, flexible hours, and the chance to franchise your business. Plus, with the increasing demand for handyman services, there's plenty of room for you to thrive.

But before you dive in, do you feel everything’s handy? (See what I did there?)

As a skilled handyman, you'll need a perfect blend of technical expertise, creativity in solving customer problems, and skills in dealing with people. Your handyman knowledge will empower you to take on diverse tasks effortlessly, while your resourceful approach will allow you to fix challenging repairs. Building exceptional client relationships will be your secret weapon, ensuring you deliver nothing but the best service to your valued customers. 

Try to figure out if you want to offer a specialized service (based on your expertise) only or if you want to be the jack of all trades by providing every service there is, either way, is totally up to you. Just be clear on the services you want to provide and be realistic if your skills and resources are enough.

Still, it's not just about what you want to offer!

To stand out in the handyman world, you need to know what the customers need. You have to go out and explore the demand for handyman services in your location. What do people around you need? Discover potential customers in residential and commercial properties. 

You need to understand the market trends and keep an eye on other businesses that offer the same services. Armed with this knowledge, you'll position your business like a pro!

Alright, time for paperwork.

Following the legal requirements is a must. Not only does it keep you in the government's good books, but it also assures potential clients that your business is trustworthy and legitimate. 

The first step is to get an Australian Business Number (ABN) to give your business its unique identity for government records. Most of your transactions and registrations, such as issuing invoices and such, will need an ABN, thus it is essential to prioritize getting one. 

Register your ABN without the hassle!

After registering for an ABN you can now choose to register a business name. When you start your business, you may be operating as a Sole Trader - which means operating under your own name by default. If you wish to establish your business under a different name, one that will make you stand out, you’ll need to register a new business name against your ABN. But before you get too excited, make sure it’s available! 

Check the availability of your business name in mind

You might also be thinking if you need a license to operate your handyman business. Good thing, a license is not needed to operate a handyman business in Australia, except in New South Wales (NSW). Still, don’t settle for simply registering your records and look for insurance and other protections. Having the right coverage, like public liability insurance, secures your business and clients from unexpected accidents or damages. So, explore your options to take your handyman business for the long run.

Got insurance questions? Have a chat with our trusted partners at Bizcover!

Now, let's crunch those numbers!

Find out how much your competitors charge around your area and then set yours competitively while still being fair. 

Depending on which service you specialize in, you’ll have options on how to charge your rates may it be hourly, fixed, or call-out. Just be sure to find the balance between being transparent and competitive with your price to attract customers and build trust. The right pricing strategy may just be the thing you need to get ahead.

Almost checkmate! Gear up with the right tools.

The way to deliver exceptional services to your clients is to get your hands on the essential equipment for your handyman business. If you haven’t settled on what tools and brands to go for, asking trusted suppliers may be the way to go.

High-quality tools not only boost your efficiency but also showcase your dedication to providing top-notch workmanship. So, make sure you're fully equipped to ace every job that comes your way.

Now, you’re ready to spread the word about your handyman business!

Promoting your business can be done in various ways. You can start by creating a professional website and social media account, which is a relatively cheaper option. You can also do it the old-fashioned way through clever billboard or magazine advertisements, word-of-mouth, and glowing customer reviews. 

Ask yourself where your target audience spends most of their time, is it on social media? Or reading the local newspaper? Wherever it is, it’s wise to follow them there and promote your business.

Just remember to always deliver exceptional customer service and actively seek feedback to earn those shining reviews (be sure to document them) and precious referrals. Customer referrals from satisfied clients are the gems that keep businesses going. Building genuine partnerships with related businesses can also keep the work flowing steadily. Remember to be consistent and always leave a lasting impression when promoting and reaching out.

Starting a handyman business in Australia is not just about fixing things; it's about making people’s lives easier. One repair task at a time. With determination and dedication, your handyman business can succeed and make a significant impact in the industry.

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